Sunday, September 18, 2011

Our Mission

“a company’s mission should not be stated as making more sales or profits—profits are only a reward for creating value for customers. Instead, the mission should focus on customers and the customer experience the company seeks to create. (Marketing: An Introduction for Education Management Corporation, 10th Edition. Pearson Learning Solutions p. 40).”
The Electricity’s Mission Statement is to change the whole concept of a food truck. We want to get rid of how people buy food for they favor of eating and wake it a society of friendship, were one is pressured to purchase a thing, but just come hang out with us. This will be our revolution of the food truck industry.“A mission statement is a statement of the organization’s purpose—what it wants to accomplish in the larger environment. A clear mission statement acts as an “invisible hand” that guides people in the organization. (Marketing: An Introduction for Education Management Corporation, 10th Edition. Pearson Learning Solutions p. 39).” Our food truck’s mission is to be different from other food services on the go. Serving food to hungry people was a mission of the past and now our intensions are to make it the favorite nighttime food service event. Being in a city that never sleeps we realize people love to be out in the latest ours of night abd Electricity will be there to help you. Electricity will always help you in a clean, happy, exciting environment. When others aren’t out we will be, we will be there with an extra daring twist. “Most marketers today treat their suppliers as partners in creating and delivering customer value. For example, Toyota knows the importance of building close relationships with its suppliers. In fact, it even includes the phrase “achieve supplier satisfaction” in its mission statement. (Marketing: An Introduction for Education Management Corporation, 10th Edition. Pearson Learning Solutions p. 68).”

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